BCP is the most important bank in Peru. The concept of "Plans" has been applied by BCP since the last 3 years. Plans are principally based on supporting people to develop their life plans, enlightening their pathways to enjoy and live fully, while reaching their goals.   

ANDA AWARDS

VIDEO Y CONTENIDO DIGITAL

We do not realize what we really have between our teeth, until we see it. We show what is hiding there, then we will give more importance to the dental floss use.  

1 Bronze, Ojo de Iberoamerica 

Papa John's as a widely recognized pizza brand worldwide needs to offer something more. As the entire pizza is very often not finished completely, then.. What if we gave those slices to those who are still hungry? Those who really need it. "This is the Slice of love movement" 

1 Shortlist Cannes Lions

Stand UP AD

Sleeping in our bed is unique, but sleeping in the wrong place can be embarrassing. If you smiled with this ad, its because you identified yourself. 

The Adidas marathon is a famous event in Peru. Yearly, everyone is training hard for it, and I selected Luis Horna, who is the most awarded Peruvian tennis player to motivate everyone to work hard and run fast. 

Plaza Vea, a very well-known and big brand supermarket in Peru. Within this ad, I worked in making the offer and sales very attractive for customers.